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Your Core Archive

Do you want a successful creative business? Focus on your Core!
Filed under: Conference, Your Core

I hear it from creative business owners over and over again: “My industry is saturated- I feel like just one of many people who do what I do.” “I don’t stand out in a way that’s memorable.” “My work is good but I’m having trouble finding clients.” “I feel like I’m doing EVERYTHING with no real purpose or plan.” “I started this business because I love my craft- but now I feel drained.” The truth is, solving these all-too-common woes requires stepping back to examine the foundation you’ve built your business on. At the Society for Creative Founders, we call this your CORE...and knowing (and loving) your core is absolutely essential for building a successful and profitable creative brand. Which is why we’ll be diving in deeply to this topic at the 2018 Creative Founders Conference. But I’ll let you in on a secret now… What makes your business better…

18 Questions for a Creative Business to Ponder after Black Friday, Small Business Saturday, and Cyber Monday
Filed under: 6 Pillars, Your Brand, Your Client, Your Core, Your Marketing, Your Money, Your Plan

  Hey, happy Monday!  How are you feeling today? If you are a maker, an artist, or a designer, and you had an offer or sales for this weekend, how did it go? The answer to that question may go one of two ways.  It may go positively, like “oh my goodness, this was our best year yet! It was so busy, it had such a great response, and it was worth all of that hard work to put everything into place! Our phones were cha-chinging like crazy!" Or, it may be experiencing the opposite emotions.  You may catch yourself thinking or saying, “well, it wasn’t so great.  I didn’t get nearly as many orders as I was hoping for.  I found myself working last minute, wishing I had done things differently, or flying by the seat of my pants, frazzled and thinking “why isn’t this working?!” with nothing but…

The 2018 Creative Founders Conference, Speakers and Sessions!
Filed under: 6 Pillars, Conference, Your Brand, Your Client, Your Core, Your Marketing, Your Money, Your Plan

Hi, happy Tuesday!  I am so excited to be sharing this post with you today - we revealed our Speakers and Sessions for our 2018 Creative Founders Conference last week and the response has been incredible! This was one of the hardest things to do this year, and we actually have eight (yes, eight!) speakers for you this year.  Every single person is an expert in their field and is well-versed in many different areas of business for makers, artists, and designers.  For more details, keep reading below!   Teaching the Your Core Session for our 2018 Creative Founders Conference and leading us off will be Suzi Istvan of Splendidly Curious.  Suzi is actually one of our 2016 Alumni, and it has been incredible seeing what she has done since she joined us just two short years ago.   Suzi will cover: - Dig deeply into your history to see how…

The 2017 Creative Founders Conference, Day 1 Recap!
Filed under: Conference, Your Client, Your Core

A look back at our 2017 Creative Founders Conference... In early March of 2017, 20 women walked through the doors of the Lee House for our 2017 Creative Founders Conference.  They were excited, nervous, and walked in knowing that so many things for their business were about to change. The next four days that transpired were some of the most memorable for the year, and it has been incredible to see them grow in so many different ways.   Below is our Day One Recap of our 2017 Conference. Day 2 is here and Day 3 is here if you want to see all three days.  If you were an attendee, we hope you enjoy this walk down memory lane today, and if you're interested in joining us for 2018, register here.  Enjoy!     SUNDAY, Day 1 The Lee House was abuzz with excited chatter.  Outside of the main…